Transform Subscribers into Fans


August 18th 2025; Issue: 42 Welcome back! Marketing might be changing with AI, but customers' behaviour rarely does... because we are only human after all. Today, I want to highlight the reason most newsletters lose touch with their subscribers - I'm doing my best here. Oftentimes, I speak to coaches, founders, and advisors, but those marketing systems you see every week are suitable for most product launches selling high-ticket services, products, or SaaS with high CLV (customer lifetime...