Your Metrics Are Lying to You


October 27th 2025; Issue: 48 Welcome back! You're tracking everything. Followers, engagement, website visits, email opens, DM responses, consultation bookings, Instagram stories views, LinkedIn post impressions... But here's the brutal truth: Most of those numbers are lying to you. They make you feel productive while your business stays stuck. Let me show you the one metric that actually tells you if you're building something real. The Metric That Changed Everything Six months ago, a business...