From an idea to product (and first customer)


November 3rd 2026; Issue: 64 You have an idea for a product. So you start building a: community landing page course outline template library Three weeks later, you have more tabs open - and still no customers. Here’s a smaller starting point: What could you help someone accomplish before building the whole thing? That’s the idea behind a paid pilot. Promise → Invite → Deliver → Improve This isn’t about selling something you can’t deliver. It’s about offering a smaller, clearly defined version...